The AI writes it. Your team sends it.
The agent understands the customer, answers naturally in Arabic or English, and follows your tone, offers and policies.
The ecommerce operating system for Egypt. Bosla confirms every COD order on WhatsApp, keeps your orders, products and customers on one data model, and puts an AI sales agent to work that answers customers and takes real orders — in Egyptian Arabic. Built for stores doing thousands of orders a month.


A high-volume seller in Cairo confirms every order by phone, answers the same questions across a dozen tabs, and watches returns pile up. Every manual step is time — and margin — you don't get back.
Confirming hundreds of orders a day, by phone.
Returns piling up with no system to catch them.
The same “بكام؟” a hundred times, on every channel.
Orders copy-pasted from DMs into a notebook.
No idea which products actually sell — or come back.
Live sync with Shopify, Salla or EasyOrders — or type orders in by hand. Auto-confirm, WhatsApp order confirmations with the product photo, courier status flowing back in, and automations you set up once and never touch again.
An Egyptian Arabic AI sales agent trained on your store, your products and your policies. It answers customer service questions and takes orders on WhatsApp — and you toggle it on any conversation with one tap.
WhatsApp, Instagram DMs, Facebook Messenger and Telegram land next to that customer's orders — text, images and voice notes, in Arabic RTL or English. Your team answers with the whole record in front of them.
One workspace. The AI replies in your customer's dialect, takes the order, and hands it to your courier.
Charting your Bosla journey...
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Most “AI chatbots” only reply. Bosla's AI sales agent takes actions through your store's own systems — it checks live stock and price, reads your order book, places and cancels orders on your behalf, and moves fulfillment status. That's what autonomous AI customer service for ecommerce looks like, working in Egyptian Arabic across WhatsApp, Instagram and Messenger.
From the first message to the final sale, our AI agent handles conversations, takes action, and gives your team full visibility.
The agent understands the customer, answers naturally in Arabic or English, and follows your tone, offers and policies.
The agent asks the right questions to collect what it needs — size, color, address — and remembers it for future chats.
It uses your real-time stock, prices, shipping areas and policies to give accurate answers and take actions like creating an order.
The agent routes conversations, highlights high-intent customers, and gives your team the context they need.
Customers can send images, voice notes or links. The agent understands them and replies with the right products and options.
From WhatsApp, Instagram, Facebook and Telegram — the agent never misses a message, day or night.
See real impact with clear analytics — orders, revenue, costs and what you actually keep. Focus on what grows your business.
Revenue, best sellers, repeat rate, peak hours, COD vs. prepaid, and orders by governorate — bucketed in Egypt time. The revenue model is COD-aware, so a fresh order counts as a real sale.
Written in Egyptian dialect (دارجة), with true RTL and Latin numerals — not a foreign tool with a translation layer bolted on.
Revenue, confirmations and analytics designed around cash-on-delivery reality.
Egyptian phone numbers, governorates and address patterns baked in — including Arabic-Indic digits when a customer types their number that way.
Engineered so a seller can process 3 orders in 60 seconds.
Billed in EGP, not dollars, and priced on the customers you actually talk to. Support is local: a team in Cairo, on WhatsApp, in Egyptian Arabic.
An event-driven trigger → action engine. Dry-run any flow, watch the full execution history, and send interactive WhatsApp button menus that branch into the next step automatically.
A plan sized to the customers you actually talk to in a month — orders are unlimited on every tier — plus pay-as-you-go for the WhatsApp, SMS and AI credits you actually use. Cancel anytime. Prices in EGP.
Takes 30 seconds. We size a peak month against the real limits.
For a growing store talking to up to 1,000 customers a month.
For a scaling store talking to up to 5000 customers a month.
For a high-volume operation — up to 11,000 customers a month.
For a large operation — up to 25,000 customers a month, unlimited AI agents.
Go past what your plan includes and you keep going, at these rates. A bigger plan includes more — it never gets a different price for one more.
Paid from a prepaid balance you top up yourself. Nothing is charged without it, so a plan you never top up never costs more than its price.
Bigger than Scale, or a shape the plans above don't sell. Tell us your month and we'll build the plan around it.
Most sellers are live in under 15 minutes. WhatsApp connects through Meta’s Embedded Signup, Instagram and Messenger via OAuth, Shopify with a one-click install, and Salla from its App Store.
Yes — dialect (دارجة), not formal فصحى. You set your store name and brand voice during onboarding, and you can train the agent on your own knowledge base.
Courier integration (Bosta and others) is on the roadmap. Today Bosla speeds up everything up to shipment — you then hand off to the courier you already use.
Yes. Invite teammates as owner, admin or member. Seats are counted and controls are gated by role.
Each workspace is isolated at the data layer. Credentials are encrypted at rest, and MFA and Google sign-in are supported.
WhatsApp (official Meta Cloud API, on your own number), Instagram DMs and comments, Facebook Messenger, and Telegram — bot chats, Telegram Business, groups and channels. Wherever a customer writes from, the conversation lands beside that customer's order history, so the AI and your team answer from the real record rather than from memory. TikTok messaging isn't supported yet.
It's the operating system for the store, not a chatbot bolted onto it. Your orders, your product catalog, your customers, your automations, your campaigns and your analytics all run on one data model — which is why the AI can actually place an order, check stock and confirm a delivery rather than just answer questions about them. Connect Shopify, Salla, EasyOrders or your own API, or run it with no store platform at all.
Those are excellent global support tools built around email tickets and card-paid checkout. Bosla is built around how Egyptian and MENA sellers actually operate: cash on delivery, Instagram and WhatsApp as the sales channel rather than the support channel, and Egyptian Arabic dialect rather than translated formal Arabic. That shows up as automated COD order confirmation, native EasyOrders and Salla support, Bosta and ShipBlu delivery tracking, per-governorate shipping rules, and pricing in EGP.
Egypt is the home market and the product is tuned for it end to end. Saudi and GCC merchants can connect a Salla store today, and the channels, AI agent and automations are market-neutral. Some Egypt-specific pieces — campaign phone validation, per-governorate shipping and Cairo-time analytics — are still being generalized, so talk to us about your market before you commit.
Yes. Every customer has one record: their whole order history, what they've spent, their notes and labels, and the conversations that led to each order. It's built for a store that sells inside the chat, so the record exists to be acted on — confirm an order, quote the right price, chase a return — not to sit in a ticket queue.
Yes. Bosla connects your own business number through the official WhatsApp Business API (Meta's WhatsApp Cloud API) using Meta Embedded Signup — no manual setup, no shared number, no reseller in between. That's what makes approved templates, bulk campaigns, delivery receipts and WhatsApp automation reliable on your own number. If you don't have a WhatsApp Business number yet, we can run your order confirmations from a Bosla number while you get one.
It takes the order. Bosla's AI sales agent has real tools: it searches your catalog, checks live stock and price, matches a photo a customer sent against your products, transcribes voice notes, then places the order, cancels it, or moves its status. It's an AI agent that takes actions through your store's own systems — which is why AI order taking over WhatsApp works here and doesn't with a chatbot bolted onto a helpdesk.
Yes. Connect Shopify — or Salla, EasyOrders, or your own API — and the AI ecommerce agent reads live products, stock and prices from it and writes real orders back. Bosta and ShipBlu delivery status flows in and updates the order, so when a customer asks where their order is, the agent answers from the real record instead of guessing.
Everything is priced and billed in EGP, not dollars, and you're charged on the monthly active customers you actually talk to — orders are unlimited and unmetered on every tier, so automating your confirmations never raises your bill. Support is local too: a team in Cairo, answering on WhatsApp in Egyptian Arabic, in the hours you actually work.
Yes. Connect your store through Shopify OAuth and Bosla backfills your full order history, keeps it live with webhooks, syncs your catalog, and writes cancellations and tags back. The AI agent answers customers from that live catalog. There's also Bosla One, our separate Shopify app for cash-on-delivery confirmation, abandoned-cart recovery and post-purchase cross-sell, which installs straight into your Shopify admin. See the Shopify page for the detail.
That's the main use. Customers message you on WhatsApp, Instagram, Messenger or Telegram and it all lands in one inbox. The AI agent answers product questions, looks up an order by phone number and reports its status, cancels against your rules, and places new orders — then hands over to a teammate when it should. Courier status from Bosta and ShipBlu flows in automatically.
بوصلة معاك — one workspace for your inbox, your orders, and the AI that keeps them moving.